According to the newest annuity sales rankings, Jackson was the top seller of total annuities in 2019. Jackson retakes the lead position after losing it to AIG in 2018. In 2019, Jackson aimed its focus on its fixed annuity market share, propelling its overall growth in 2019, and its fixed indexed annuity sales jumped a staggering 1,293% in 2019, and its fixed-rate deferred annuity sales climbed 169%. Total annuity sales across the nation were $241.7 billion in 2019, an increase of 3% over 2018 results, representing the highest annual annuity sales recorded since 2008. The top 3 manufacturers represented 22% of the market share in 2019, down from 25% market share in 2014.