By Anthony Iannarino – The Sales Blog – March 17, 2020
The problem with a crisis is that when you’re in it, it’s all-consuming, this one especially. When there’s a clear and present danger, your attention and focus naturally go to the threat as a way to protect you from harm. The older primal parts of the brain take over, using your emotions to cause you to focus and act, rather than the relatively new parts of the brain, the elements capable of being logical and rational. Poise means “keeping one’s composure.” It means maintaining control, grace and being courteous. It’s possible to react to the danger without losing your poise, something that’s going to be critical to successfully navigating this threat. You shouldn’t take a real threat lightly, nor should you lose your head and allow fear to paralyze you, preventing you from maintaining your poise and your perspective. The future needs you to do your part, like all of those who have faced the great challenges of the past. A large part of this will be restoring a sense of normalcy. You can do this.
The panic shopping for coronavirus planning doesn’t end with food, water and toilet paper. Some consumers are also panic shopping for life insurance. In the face of widespread fears about infections and quarantines, many Americans are getting their financial houses in order. Fabric, which offers instant online life insurance, saw a 50% increase in life insurance applications since mid-February. LifeQuotes, an online life insurance agency, reports a 29% increase in applications requested since Jan. 20, 2020 – a date commonly used as the day the coronavirus became widely known. Any traditional life insurance policy, such as term life insurance, will be a suitable financial safety net, and consumers now have options for speedy applications. No-exam life insurance policies skip the medical exam and shorten the underwriting time.
According to the newest annuity sales rankings, Jackson was the top seller of total annuities in 2019. Jackson retakes the lead position after losing it to AIG in 2018. In 2019, Jackson aimed its focus on its fixed annuity market share, propelling its overall growth in 2019, and its fixed indexed annuity sales jumped a staggering 1,293% in 2019, and its fixed-rate deferred annuity sales climbed 169%. Total annuity sales across the nation were $241.7 billion in 2019, an increase of 3% over 2018 results, representing the highest annual annuity sales recorded since 2008. The top 3 manufacturers represented 22% of the market share in 2019, down from 25% market share in 2014.
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